Egyptian HRTech startup bluworks secured a $1 million pre-Seed investment, led by Khawarizmi Ventures with participation from Camel Ventures, Acasia Ventures, and angel investors. Founded in 2022 by Farah Osman, Hussein Wahdan, and Nour Ahmadein, bluworks offers HR and SaaS solutions tailored for blue-collar workers in sectors like retail and F&B.

The platform streamlines HR tasks, optimizing costs and leveraging data for decision-making. With over 50 million blue-collar workers in the Middle East and Africa, bluworks targets a market gap by automating manual processes, reducing errors, and enhancing workforce management.

Currently serving clients like Crave and Qahwa, bluworks plans to expand into manufacturing and construction sectors. The funding will fuel product development, team expansion, and regional market penetration, aiming to solidify its position as a go-to solution for blue-collar workforce management.

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